There are many people out in the MLM industry that are having some real struggles in their recruiting efforts, and it seems to be something that is industry wide.
Many people are saying it is the times. The economy. It was September 11. It is harder than it used to be. People have changed.
Many reasons I have heard... over and over.
But in reality, people are people, and always will be, and few things ever change. There seems to be something I have noticed though that is happening that can KILL your recruiting in MLM.
It seems to be happening more to the folks that have been in MLM for a while, than the new folks, and it is hurting a lot of paychecks.
There seems to be a poisonous lack of belief in what folks are doing.
And this had me puzzled, as it seems stronger than usual. And today I felt lead to write about this, and why I believe it is happening.
There are 5 basic reasons why folks are struggling today when recruiting in Network Marketing, and it does not matter who it is, male or female, or how successful you have been or have not been.
But is also involves not only BELIEF... but also the word EASY.
Recruiting is easy, if you believe it is, and you believe in what you are doing. But if you don't, then the fruit of that is struggle. And there are many people who use this as an excuse to ever get the results that they want. It is very convenient to but into what others are saying.
Here are the 5 reasons that folks are struggling today:
1) Its easier to Believe that it WON'T happen... than it WILL.
That is so true. Many folks fall into the trap of believing what WON'T happen - vs. what WILL. And many are sabotaged by the easier route and effort of believing that it won't.
I call it The Path of Easiest Belief - the path most take in this industry.
And through Life.
It is easier to hang onto the excuses that we have and believe that recruiting won't work, than taking the time to GROW ourselves into the level of belief that ATTRACTS Success, vs REPELS it. And when you have that kind of belief, your prospect can feel it radiating from you and your voice... and presence.
Are you taking the EASY Route?
2) It's Easier to Believe what is considered Normal than Abnormal.
Success is abnormal.
Most people in life don't Succeed, they Succumb. To the Lies from other people. About how you can never build a business in MLM. Only the Lucky Few ever get to the top. And if you do succeed... it's abnormal. You are going against the grain.
I prefer to call it "Growing against the Grain."
You must grow beyond those Normal people that are holding you back.
Recruiting is a process based on Communication, and your Belief and Conviction of that Communication, and what is considered Normal in life.
Is easier to believe in Normal, than what is considered Abnormal.
Are you just Normal - or flat out Abnormal and refuse to believe and succumb to the lies of failure and mediocrity?
3) It's easier to believe what you have been told a lot, than told a little.
You will never do it.
It's too hard.
Recruiting is bugging your friends.
You don't have what it takes.
Recruiting and MLM is waste of time.
When are you going to get a REAL job?
That is what we all hear. (smile)
But what we need to hear is:
You can do it. You have what it takes. Listen to those who have succeeded... not those who have succumbed.
4) It's easier to believe in others- than you.
We when are recruiting, we believe that others are smarter than we are, more educated than we are, more savvy than we are, and they know more about ourselves than we do. And it impacts our recruiting tremendously.
We have many people who influence us, and we care about. But here is the million dollar question.
Can they take you to where you want to go in MLM?
Can they STOP you from going where you want to go in MLM?
Both answers are called a CLUE!
5) It's easier to LEAVE... than BELIEVE.
Most folks don't stay:
At what they do in life, and Network Marketing.
In recruiting, we take this Leaving belief and habit with us, as we see most folks leave their success path in most of what they have attempted in life.
It's easier to create an EXCUSE, than to keep going and create a new BELIEF.
And we fall prey to that in MLM.
Are you recruiting prospects with an EXIT sign in your eyes? Deep down... are you expecting you will eventually leave this industry , because it is easier to Leave than believe? Do you honestly doubt it will work?
Understand - people FEEL first... then HEAR.
What are your prospects feeling from you? A solid Hard Core Belief in what you are doing? Or a solid Path of Easiest Belief that they are turned off by?
Believe that recruiting is EASY- and Recruiting will be. Believe that is it HARD- and it WILL be.
Believing in recruiting may be a little hard for you now, but it is a whole lot easier than struggling through life - the rest of your life... just to be what is considered "Normal."
Is that what you REALLY want for you and your family?
(c) 2005/ all rights reserved
Doug Firebaugh is one of the top MLM Network Marketing trainers/speakers/authors in the world. Over a million people a month read his training ezine. He spent 13 years fulltime in MLM, and the last 7 years traveling the world speaking and training. He lives in Birmingham Michigan, and you can receive a FREE subscription to the MLM Success HEAT Training Letter at: