Being a guest speaker in front of the right audience can be an excellent way to attract new business. Many clubs, organizations, conventions, and trade shows seek guest speakers who can provide useful information to their audience. The opportunity to speak in front of an attentive group can certainly boost your business, whether you are a service or product provider.
Design your speech or presentation so that the audience leaves with useful information that will help them. Avoid giving a sales pitch; this will be a turn-off for both the audience and the speaker-coordinator.
Here are a number of reasons why being a guest speaker can attract more business:
You are perceived as an expert in your field.
You have an opportunity to get free publicity to promote the event.
You have the opportunity to hand out information to each attendee (with your contact name on it).
You can ask for names and addresses of attendees to build your contact database.
You can chat one-on-one with the attendees after the meeting.
Check out your local Chamber of Commerce, local trade shows, or your local Convention Center. In some cities there are Professional Meeting Planners who often seek speakers. Your participation as a speaker at one event may lead to other contacts in the industry.
Michael Losier, a Law of Attraction Trainer and author, supports people in understanding and practicing the Art of Deliberate Attraction, so they can have more of what they want and less of what they don't. Michael has been applying the principles of Law of Attraction for many years and enjoys a wonderful and rewarding life in the city of Victoria, BC, Canada. He facilitates a number of in-person Law of Attraction seminars as well as Teleseminars to a worldwide audience.
For more articles by Michael Losier, Teleclass information or to purchase the book, Law of Attraction, The Science of Attracting More of What You Want and Less of What You Don't, visit http://www.LawOfAttractionBook.com.