Contests and Sweepstakes.
They are web advertising magnets that draw huge
numbers of visitors to your website.
This is because people love to win things for free.
Holding a contest or sweepstakes can draw a lot of traffic
to your Web site.
You can announce your site to hundreds of Web sites that
list free contests and sweepstakes.
Send out a press releases about your contest or sweepstakes.
Ask entrants to your contest or sweepstakes if they would
accept offers from your business in the future by e-mail.
The prizes should be something your target audience would
need or want.
Try to be as original as possible with the prizes you are
Always offer more than one prize, a grand prize and runner-up
Use your products or services to give away as prizes.
Make sure your prizes have some value, nothing cheap.
Give enough information about all the prizes, so people will
be interested in entering.
Make it easy for people to enter your contest or sweeps-
I feel the easiest ways online are from an entry form
on your Web site or by e-mail.
Capture as much info. as you can when they enter your contest
or sweepstakes like:
City, State, Zip
Day/Evening Phone Number
Web Site Address
Give your contest or sweepstakes a professional look and
feel. Provide an "Official Rules" Web page for your contest
Include a time period of how long your contest or sweepstakes
will be held.
Tell visitors how you will deliver the prizes.
Include pictures of the prizes on your site.
Tell visitors who will judge your contest.
Check out other contests and sweepstakes Web sites to
get more ideas.
May these web advertising secrets help you to make a
lot of money.
I-key Benney, CEO
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