What is cross promotion?
Cross promoting is when two or more businesses promote
their products or services together.
It is a sales marketing secret that works better for
businesses that have the same target audience,
but are not in direct competition with each other.
Doing cross promotions with other businesses increases your
profits, sales, and beat your competition.
You can find businesses to cross promote all over the
Participate in e-mail discussion groups, online
forums and newsgroups that deal with your target audience.
Subscribe to e-zines that deal with your targeted audience.
Note on your Web site or e-zine that you are interested in
cross promoting your products and services.
Search in your favorite web directories and search engines
to find targeted businesses.
Cross promoting has many benefits.
Save money by sharing the advertising and marketing costs.
Save time when both businesses share the workload.
You can offer your customers new products and services.
Get referrals from the other business' clients.
Receive valuable information from the business.
Once you find a business you would like to cross promote
with simply e-mail them your proposal.
Tell the business owner the benefits of the cross promotion.
Explain to him or her why it would be a win/win situation for both
of your businesses.
Give them a lot of compliments about their business, Web site,
products and services.
Using all three methods above will greater your chance for
a profitable cross promotion.
May these sales marketing secrets help you to make a lot of money.
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