If you're sick of being #987 for your best Google keyword
phrase, here are simple-to-implement changes that can
skyrocket your listing (and they don't have anything to do
with what is ON your page!)
First, write some articles. Write at least one article of
150 to 250 words each week. While you can make it "keyword
rich," don't feel bound by particular keywords. The
important key is to make it appealing to publishers.
Your goal is to get other people to run your articles for
Second, syndicate your article. Syndication allows other
webmasters to use your article on THEIR site. They want to
run the articles since it gets them a larger content set as
well as can help increase their own search engine position.
You can learn more about syndicating your articles here:
Third, whenever someone places one of your articles on
their site-with a link back to yours-give them two links
back in return. One link to their main page, and one link
to the page your article is listed on in their site.
When linking to your own article, use a keyword rich
linking text applicable to the article.
Here's why this is important:
It is not just the number of links to your site that
matters, it is also the relative importance of the pages
linking to your site. The more important the pages linking
to you, the higher your search position.
So, when you link to the actual pages on which your
articles reside, you boost those pages "importance" and
ultimately the importance of the link to your page.
But there is even a better way:
If you own more than one site, link from a third site to
your articles on other people's pages. This may help you
Copyright 2004 by Kevin Bidwell
Kevin Bidwell is owner of http://www.all-in-one-business.com
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