Sometimes the best inspiration comes from hearing about the deconstruction of other company's names. For you, I am happy to share how I came up with?"Slice A Day :: your slice on marketing"...
First the purpose and vision of my site was to have people volunteer some marketing stories...true case studies of business owners and how they promote business.
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Then gathered the supplies for brainstorming. I had a sheet of paper, pencil and a dictionary/thesaurus.
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Let the brainstorming begin!
I love really clever, catchy and visual names. It comes from having a web design and creative background. The AIGA.org hosts a local networking event called "Brew" with the tagline "where ideas perculate". I loved it! And to mimic it's genius, here is where that spark of inspiration took me.
::: Start List :::
? "grill - where ideas sizzle"
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? "water cooler"?
?? ...sidenote: i thought that's where people really talk openly
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? "feedbag - serving up ideas"
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? "your market draw"?
?? ...sidenote: i don't know how i got here
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? "evoke"?
? ...sidenote: now i'm just writing words, synonyms
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? "persuade"
?? ...sidenote: this is where the dictionary & thesaurus come in
? "convince"
? "share"
... a few minutes pass by
... a few more minutes pass by
? "Slice-A-Day.com"?
?? ...sidenote: visual images of pie and cake
?? ...sidenote: slice is a portion of a bigger piece...hmm
? "Share Your Slice On Marketing"?
?? ...sidenote: tagline that explains and supports vision
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::: End Brainstorming List :::
I like "slice" because you just get quick and small chunks to read... just enough to evoke a thought, to make you think, or to leave you wanting more.
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Maya Sunpongco
Slice-A-Day.com
your slice on marketing