Anyone whose been marketing online knows that generating leads can be a time consuming and expensive experience. It's something that must be done however if you expect to make it in any business. The money is in the list, as they say.

There are many different ways to generate leads. Some companies will even give you leads for free when you join their corporation. The problem with free leads like this is that they can be old and possibly untargeted. I joined one network marketing company that gave members free names and phone numbers of people they said had requested information on working from home. Of the hundreds of numbers I was given a large number were disconnected or a wrong number, and even more had no idea where I could have gotten their name from, and weren't the least bit interested in working at home. Others still remembered requesting information, a year ago! As you can imagine these leads were no where near as great as they had been made out to be.

If you want fresh leads, 1 to 2 days old max, you can pay for them, but they're going to cost you. Some places charge a dollar or more per lead, which can obviously add up very quickly. You'd better have an amazing sales pitch and be prepared to follow up with these leads if you expect to make your money back, and hopefully a profit.

What if you don't have the money to purchase quality leads, and don't want the hassel of trying to sell to people whose names, numbers and email addresses have been given away for free all over the place? At best they'll hang up on you, or delete your email. At worst they'll be rude to you on the phone or report your email as spam. There is an easier way to build you list, that won't cost you a thing. In fact it has the potential to make you money. Free for all sites. Now before you say these sites are useless, and that no one ever sees your ads, let me explain. Of course these sites are worthless if you're posting to them, but what about the people hosting them? Not only do you get the names and emails of people looking to make money on the internet, but you can advertise to them as well. When they post their ad on your FFA site, they're required to confirm their post via email. You can put your ad in the signature line of every email you send to people, and then follow up with them in a day or two. Plus a lot of these FFA sites pay you when someone gets their own site under you. Depending on your marketing, this alone could bring you in a nice monthly income, on the side of your primary business.

Every FFA site is a little different. Some cost more to own and run, and some are only good for generating leads, but they won't pay you. Usually you can sign up for free with an option to upgrade. Depending on what benefits they offer pro members, this can be a real advantage to have. You can upgrade at some sites for under $20 per month. That's pretty cheap when you think about everything you're getting in return. Finding these sites isn't hard either, just do a search on your favorite search engine for FFA's or Free For All, and start looking at what different ones offer. If you're not comfortable paying right away, sign up for free and get a feel for how the site works, and then upgrade if you're satisfied.

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