Remember that big hug she gave you when you got her fresh flowers? It doesn't have to only happen on Valentine's Day. Everybody knows that women love to get them, so why is it that men rarely send flowers?

When men buy flowers they often find it an intimidating experience. They may not know what type of flower to buy. Or if each color has a hidden meaning. Or how much to spend on the flowers. Also, men are notoriously lazy and hate actually taking the time to go to the flower store. According to the American Floral Endowment Consumer Tracking Study women buy 67% of all fresh flowers.

The good news is that it's now easier than ever to send flowers. One can buy flowers online that are fresh from the growers and don't cost much ? all without the effort of going to the store. Since online florists often ship FedEx, you don't even have to worry about the flower delivery. You can choose from fresh roses, lilies, and other fresh flowers and even see what the arrangement will look like. A good flower website allows you to choose by flower type, occasion, color, or price. Still can't decide? Choose anything. Most women don't care what you get them. They just want to see that you expressed your love by sending them a surprise bouquet of flowers. When you send flowers, you will not only make her feel good, but you'll come off as the sweet romantic she's been longing for.

Consider Glenn and Pamela. The two met while vacationing at Club Med. When Glenn returned to his native Philadelphia he didn't want to give up on a relationship with Pamela who lived in New York. Every week he would send flowers to her office, each time with a different bouquet. Pamela's co-workers were jealous and she was impressed. She invited Glenn to visit in NY and they ended up getting married.

It's not hard. According to Josh Grossman, cofounder of online florist Beyond Blossoms, in five minutes you can send flowers for less than $30. Besides picking out your favorite bouquet, you can specify the delivery date and write a custom message that will be included in each flower delivery box. What else besides flowers can go straight to your girl's heart? Send her a gift of flowers that she will truly treasure (and tell her friends about)!

Josh Grossman is cofounder of online florist Beyond Blossoms (http://www.beyondblossoms.com). The company's mission is to design and send unique European style bouquets for fresh flower delivery in the US.